X ru
CORPORATE WEBSITE

Derma Club

Derma Club
Pharmacists online learning platform
Dermaclub is a community of dermatocosmetic experts, united around Vichy and La Roche Posay brands.
Tasks
The increase in sales of Vichy and La Roche Posay products is directly dependent on the loyalty of partners – pharmacists and sales representatives. Therefore, the key tasks were as follows
Ресурс 1
To reach as many pharmacists as possible: 5,000 users must register on the platform within the first year of launch.
To increase knowledge of the Vichy and La Roche Posay brands through training.
To raise the level of loyalty of pharmacists and sales representatives to these brands.
image/svg+xml Майндмеп - десктоп Личныйкабинет Панельтренера Панель торгового представителя Управленияпользователями Управлениеконтентом Регистрационные данные Список подарков Инфографика Описание подарка Список тренингов Подарки Накопленные балы Данные о торговом представителе Управление участниками Просмотр профиля Мои тренинги Управление пользователями Редактор профиля Форма регистрации пользователя Программалояльности Мероприятия Карточкатовара Страницабренда КЛИЕНТСКАЯ ЧАСТЬ АДМИНИСТРАТИВНАЯ ПАНЕЛЬ
Solution
To solve this task, a platform has been developed on which pharmacists:
Ресурс 11
Learn important information about Vichy and La Roche Posay products;
Are trained in a game form and receive incentive points for each successfully passed test;
Exchange points for brand products for free.
Result
And this is how it looks in practice.
Ресурс 12
Functionality:
Management of online and offline training
Loyalty program for registered members
Product catalog of Vichy and La Roche Posay brands
Personal account of the user and administrator
Blog with useful information
Prototype:
Separation of the admin and client control panel.
Lightweight design taking into account the corporate identity of the company.
Intuitive control of the platform functions for both an experienced admin and an ordinary user who is here for the first time.
As a result, in the first months after the launch, a community of loyal and brand-involved partners was assembled, which greatly affected the recognition and sales level of Vichy and La Roche Posay products.
Pharmacists online learning platform
Dermaclub is a community of dermatocosmetic experts, united around Vichy and La Roche Posay brands.
Tasks
The increase in sales of Vichy and La Roche Posay products is directly dependent on the loyalty of partners – pharmacists and sales representatives. Therefore, the key tasks were as follows
Ресурс 1
To reach as many pharmacists as possible: 5,000 users must register on the platform within the first year of launch.
To increase knowledge of the Vichy and La Roche Posay brands through training.
To raise the level of loyalty of pharmacists and sales representatives to these brands.
Solution
To solve this task, a platform has been developed on which pharmacists:
image/svg+xml Ресурс 2
Learn important information about Vichy and La Roche Posay products;
Are trained in a game form and receive incentive points for each successfully passed test;
Exchange points for brand products for free.
Result
And this is how it looks in practice.
image/svg+xml Ресурс 3
Functionality:
Management of online and offline training
Loyalty program for registered members
Product catalog of Vichy and La Roche Posay brands
Personal account of the user and administrator
Blog with useful information
Ресурс 4
Prototype:
Separation of the admin and client control panel.
Lightweight design taking into account the corporate identity of the company.
Intuitive control of the platform functions for both an experienced admin and an ordinary user who is here for the first time.
As a result, in the first months after the launch, a community of loyal and brand-involved partners was assembled, which greatly affected the recognition and sales level of Vichy and La Roche Posay products.
CORPORATE WEBSITE
AvaTech
TheCampus
Спасибо
ваше сообщение отправлено
Ошибка
пожалуйста, повторите попытку
Please, flip the phone